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DVB Content Protection for Large Operators (Cable, Satellite, MMDS,
DTT and IP)
Application
Large multi-channel Pay-TV, Government or Corporate digital
broadcasters.
Challenges
Large-scale secure content distribution via DVB and/or IP
networks.
Irdeto Access Solution
Irdeto PIsys, Irdeto Encryptor, Irdeto Stand Alone Scrambler
Bottom Line
With Irdeto PIsys, digital broadcasters can now securely
distribute their DVB and/or IP content.
Multi-channel Pay-TV, Government and Corporate broadcasters need a
product that both guarantees the security of their content and
enables the operator to profitably manage the complex operation.
Features like flexible bandwidth management, and rich anti-piracy
functionality as well as revenue-generating optional features (i.e.
IPPV, OPPV, Dual Tuner set top boxes, etc.) are met by Irdeto Access
in partnership with the large operators.
Challenges: Security, Reliability, Revenue-Producing Features, Easy
Integration
When running a broadcasting operation that requires encryption,
either for regulatory, security or revenue protection purposes,
content security is challenge number one. Content being played out
in the clear or occasional blank screens, create an unacceptable
interruption to your organization’s activities. And if piracy should
strike, then the response must be swift and decisive.
Conditional access is vital to the protection of the operator’s
content (and hence their revenue and/or security). However, the
operator should not need to waste time unnecessarily to keep the
system working. Reliability is a key requirement. This means that
the system should be easy to get to know and use, and it should
require a minimum amount of intervention once it’s up and running.
It should be integrated into an overall network monitoring system as
well as automatically managing itself at all times.
For Pay-TV operators, loyalty and ARPU (Average Revenue Per User)
are often the primary business drivers. This means offering both
tried-and-true Pay-TV and interactive services, as well as
innovative new applications and technologies. Irdeto Access is the
experienced innovator; a frequent first with new solutions, backed
by our many years in the pay-media industry. We continue to feed
back customer input into our products, assuring you a system that
encompasses the latest functionality and covers the requirements of
the market.
Finally, CA is only one piece of your complex network. Your CA
system has to fit seamlessly into your overall architecture by using
open standards wherever possible. Irdeto Access has extensive
experience in working with a variety of head-end equipment
manufacturers, Customer Care & Billing vendors and Traffic
Management & Scheduling System providers, ensuring you a system that
fits the specific requirement of your operation.
Irdeto Access Solution
Irdeto Access has condensed over 30 years of conditional access
experience into one comprehensive system; Irdeto PIsys. Designed
specifically for the large operator, Irdeto PIsys employs the latest
technology in order to deliver reliability, flexibility and power.
It is based on Irdeto Access’s patented key-hierarchy technology to
provide the optimal combination of maximum security and bandwidth
efficiency. In addition, Irdeto Access runs a highly successful
Anti-Piracy Program in cooperation with all its operators in order
to combine the expertise and influence of parties across the
industry in closing down piracy websites, advocating tougher laws
against piracy, and innovating new techniques to combat illegal
procurement of content.
Irdeto PIsys was built especially for the large operator, meaning it
offers all the features you would expect from any other vital piece
of your network. It communicates its status clearly using a
Monitoring Console that can be placed on any PC on your network, or
it can broadcast its status information to your Network Management
System. A complete redundant Irdeto PIsys system can be set up, but
it’s unlikely it would ever be required. The built-in Redundancy
Manager monitors all internal components and automatically restarts
any process that isn’t functioning properly. It supports redundancy
of encryptor and multiplexing equipment as well. Because of its
modular architecture, components can be updated or replaced while
the system continues to operate normally. In short, a picture of
reliability.
The standard system contains all the features you require to run
your operation. It even includes an SI Generator that gives your
customers a Now/Next Program Guide and the ability to automatically
tune set top boxes. But when you’re ready to add new revenue- and
loyalty-generating features to your product offering, Irdeto Access
has an arsenal of optional products to help you increase your ARPU.
Optional modules for Irdeto PIsys include Ordered Pay Per View
(OPPV), Impulse Pay Per View (IPPV), and Pre-Paid Pay TV (PPPTV).
And we realize that you as an operator cannot control what happens
in the set top box and that you can’t charge the customer for extra
functionalities. We have therefore partnered with set top box
vendors to offer features like support for multi-tuner set top
boxes, IRD/Smart Card Marriage and Personal Video Recorders, all
controlled from the head-end. And because no two businesses are
alike, Irdeto Access will work with your organization to customize
our VOD or DRM solutions for your specific situation.
Whether Irdeto PIsys is going into a new operation or replacing an
existing CA system, it can quickly and easily be integrated into any
network architecture. The system was built using standards like XML
and DVB Simulcrypt to allow seamless interfacing to subscriber
management systems, traffic control & scheduling systems, mixes and
scramblers. And our flexibility and years of experience working with
major industry players in all these areas will benefit you by
speeding your time to market and lowering your integration costs.
Bottom Line
It’s clear that every large operator is a unique customer with
specific and complex technical and business needs. With a product
offering state-of-the-art security, reliability, richness of
features and easy integration, Irdeto Access is the ideal business
partner for operators in this segment.
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